Formerly a senior creative copywriter for two London agencies, I now work freelance.

Think of me as a brand stylist helping you design the response to a brief. Taking a comb to tangled thinking and giving it a nice, neat parting. Getting things straight before making your client look hot.

It’s all about Cut and Colour. Getting the shape right with a structure that makes for a great user experience. Cutting words down to their simple best. Adding colour through great ideas, humour, razor-sharp headings and relevant, useful, interesting content.

It’s my job to make people a little bit in love with a brand.